Webflow A/B Testing: Strategies and Tools to Optimize Your Site
Webflow A/B testing made simple! Learn how to test, analyze, and improve your website’s performance with expert guidance.
Comparing Webflow vs Squarespace?
Looking for the next perfect website builder for your needs?
In this comparison, we’ll be taking a look at Webflow vs Squarespace to help you choose the next best website builder.
To make this comparison, we thoroughly tested out both platforms. We’ve compared templates, CMS, eCommerce functionalities, SEO capabilities, ease of use, and more.
Using either of these, you can easily create visually stunning websites.
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Designed for design professionals, independent contractors, and agencies, Webflow intends to be powerful technology. However, Squarespace vs Webflow serves as a straightforward, web designing solution.
Webflow was founded in 2013, and Squarespace was founded in 2003. Squarespace has more industry experience behind the name. Moreover, it has a higher number of customers.
Currently, there are over 3 million websites on the web called Squarespace. Webflow on the other hand has around 400,000 websites.
Squarespace is the larger company out of the two options. That doesn’t mean Webflow is a small company. Webflow has just received $140 million in funding and it has a current valuation of $4 billion.
Transform your designs seamlessly from Figma to Webflow.
Squarespace is better to use than Webflow. You can easily create an account and sign up on the website with ease.
When you sign up with Squarespace, the platform will take you on a quick walkthrough of the template editor. If you have experience with website builders, you can skip this tutorial.
You’ll then be taken to the dashboard, where you can choose a template and start building your website.
Webflow will just ask for your email address, and then ask a couple of questions about your project. Webflow will also ask you about your experience with website builders. After that, you’re all done.
Squarespace’s website editor looks clean and is super easy to use. You can add page elements to your Squarespace template.
One thing that you will find frustrating about the template editor is you can’t place elements exactly where you want.
The templates are pre-designed and you can’t change how elements are placed on the website. You can only change the content in these elements (text, images). You may feel you have limited design flexibility, but your website will end up looking incredible.
Webflow is incredibly user-friendly, especially if you’re completely inexperienced with website builders. The tutorial is great, and the tips make it easy to understand the website building process.
On every plan of your website, Squarespace offers a free custom domain. You can register and purchase the domain on Squarespace itself. You don’t have to go through the trouble of purchasing a domain from some other site.
Squarespace website builder makes sure it's easy to manage your domain and website from the dashboard. But do keep in mind that the domain costs are higher than third-party service providers like GoDaddy.
Webflow relies on third-party services like Google and GoDaddy to purchase domains.
Once you have booked a domain name, you will have to update your domain’s settings so you can connect it to Webflow’s site.
Even though Webflow website builder allows you to use custom domain names, Squarespace makes the process much easier.
Squarespace requires limited technical knowledge compared to Webflow. But the limited technical knowledge requirement means that you get limited design customization. Similar to any other website builder, Squarespace allows you to change fonts, choose color schemes, and change page layouts.
With Squarespace, your website's result could end up looking different than the original template.
Webflow’s website templates are brilliant to look at and easy to set up. Moreover, you get more design flexibility, and your result ends up looking more like your imagination.
Webflow has a cheaper starting plan compared to Squarespace. Here’s what you’ll get with both the starter plans:
Squarespace offers better value for money on the starter plan. With the cheapest plan, you can get a free domain, a lot of storage, and endless bandwidth.
Webflow offers 50 GB bandwidth which is more than good enough for most websites.
If you care more about flexibility and design freedom, then Webflow is the right choice for you.
Squarespace’s all plans come equipped with everything you need to build your website. There are no additional hidden costs. All the additional costs are optional. You can choose to get additional features if you need them, but Squarespace won’t push you on it.
Webflow’s plans are limited. They don’t offer you everything in a single plan. When it comes to additional costs, Webflow offers a range of alternative products. It is a more advanced content management system (CMS). You can use this CMS instead of normal website builder plans.
Both Squarespace and Webflow offer few eCommerce-specific plans. You can use these plans to set up an eCommerce website. These plans come with more features than a regular site. Here’s what you would get with the cheapest eCommerce plans from both providers:
Squarespace has better eCommerce features on the cheapest plan compared to Webflow. When it comes to eCommerce websites, Squarespace is better in terms of pricing, and the number of products offered, but the design flexibility and customization are better in eCommerce plans.
Customer support is an important element when it comes to choosing the ideal website builder. While Squarespace has been pretty great, the customer support is pretty normal. Plus, compared to Webflow, you’ll be able to reach a customer support representative easily.
Webflow has fewer options to reach the customer support team. You can reach out to them via email, and you have to wait 24-48 hours for a response.
Also, Know: Is Webflow Better Than Wix?
You have the choice to use templates on both platforms. If you don’t want to use templates, you’re free to create your website from scratch.
If you don’t know coding, and don’t want to spend money on a web designer then templates are quick and easy way to kick start your website.
No. Webflow’s UI and UX are far easier to use. You can set up your website within minutes and there are hundreds of features on your website. Squarespace is also user-friendly, but there are some methods of editing sites that can be considered complex.
If you’re looking to set up an eCommerce website and you’re tight on budget, you’re better off using any other CMS tool. Webflow’s eCommerce plan is far more expensive compared to Squarespace.
Both Webflow and Squarespace allow users to incorporate custom code. However, Webflow provides more flexibility in terms of visual coding and integrating custom elements.
Migrating between platforms is possible, but the ease of the process depends on the complexity of your website. Both platforms have resources and guides to assist with migration, but it's advisable to plan accordingly.
This is it! Here’s a complete look at Webflow vs Squarespace, two powerful website building tools. In most categories, both platforms are toe to toe..
But, if you want functionality and design flexibility over everything else, you should go with Webflow. If you don’t need too much design customization, or just want ready-made templates then go with Squarespace.
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